Home
Video · Dark
Design System Inspiration
Frankieone — extracted via DESIGN.md
Fintech · KYC/AML & Fraud
Typography
DM Sans
Heading
Proxima Nova
Body
Color palette
TL;DR
Frankieone utilizes a high-contrast "Dark Mode" aesthetic as its primary identity, anchoring the experience in a deep navy `#0c1c2b` background. This is punctuated by a high-voltage primary blue `#1a6cff` (tokenized as `--primary-blue`) used for critical CTAs and interactive signals. Typography is exclusively **DM Sans**, leaning heavily on weight 800 for display headings to create a sense of structural security. Layouts alternate between pure white `#ffffff` surfaces for content-heavy sections and the signature navy for hero and conversion zones. Component geometry is soft, utilizing a 20px radius for cards and a 4px radius for functional inputs.
Target audience
The likely target audience includes fintech professionals, financial institutions, and businesses seeking robust KYC/AML and fraud prevention solutions.
Full tech stack
Analytics
Brand Voice
Professional and authoritative yet approachable, balancing high-stakes financial security with a friendly, human personality.
Positioning
FrankieOne is a global RegTech platform that provides banks and fintechs with a single connection to a unified ecosystem for KYC, AML, and fraud prevention. It enables businesses to orchestrate dynamic, risk-based customer onboarding through a single API.
Voice principles
- —Efficient: Uses direct, action-oriented verbs to describe complex technical processes.
- —Human: Softens institutional jargon with a friendly persona, often referring to the brand simply as "Frankie."
- —Reliable: Emphasizes security and commitment to protect customers through clear, declarative statements.
- —Expansive: Uses cosmic and ecosystem-based metaphors to describe the breadth of their data and vendor network.
